Greetings and welcome to the Swog Blog. Essentially, this blog comprises a selection of thoughts and reflections on making money online and blogging. At least that is how it started, back in October 2007. Back then, I rather audaciously and somewhat half-heartedly challenged myself to see whether I could make the non-trivial sum of $25 000 in 12 months of online ducking and diving. This blog was borne out of my initial efforts and records in frank detail the steps taken to achieve this goal.